Business Survivability in The Waterfront (Jersey City), New York City

StreetSpring's 2026 analysis finds that the best business to open in The Waterfront (Jersey City) is a Chiropractor Office with a 82.7% chance of surviving at least 2 years across the neighborhood on average.

•14 min read

Quick Summary

  • Survivability Score: the projected chance a business type lasts two or more years at a specific address
  • Best business: a Chiropractor Office in The Waterfront (Jersey City) (82.7% average survival rate, 90.0% at best locations)
  • Neighborhood rank: #10 of 180 neighborhoods in and around New York City
  • Neighborhood average: 76.0% two-year survival across the business types ranked here
  • Coverage: This ranking carries one row per business type and neighborhood. Its score is the projected chance of lasting two or more years, averaged across the price points StreetSpring scores separately in the tool (most types have 5). The 10 business types here are base types; the tool offers 500+ business types, counting each type at each of its price points.
  • Rankings updated quarterly with latest market data
  • Detailed methodology

Last reviewed: October 2026 by Robert Koons, Founder & CEO, StreetSpring

In this article:

Summary

StreetSpring's 2026 analysis finds that the best business to open in The Waterfront (Jersey City) is a Chiropractor Office with a 82.7% chance of surviving at least 2 years across the neighborhood on average, with the best locations offering a 90.0% chance; next is a Veterinary Clinic with a 79.1% chance, followed by a Dentist Office with a 79.9% chance. At a good address, Chiropractor Office is tied with Veterinary Clinic; the published file ranks it first on its average.


Is The Waterfront (Jersey City) a good place to start a business?

Among the 180 neighborhoods StreetSpring ranks in and around New York City, The Waterfront (Jersey City) ranks #10 for business survivability, with an average 76.0% chance of lasting two or more years.

  • For the top-ranked business type, the best addresses in The Waterfront (Jersey City) score 7.3 points higher on the two-year chance than its average there.
  • But these same concepts at less optimal addresses within The Waterfront (Jersey City) can score meaningfully below average. Survivability data shows that even the highest-demand business types fail at the wrong location.
  • The Waterfront (Jersey City) has a housing vacancy rate of 7.5% in Census data: the share of its homes and apartments standing empty, one of the neighborhood characteristics StreetSpring's model reads.

Employment and housing vacancy figures sourced from the U.S. Census Bureau American Community Survey.


How can you find the best location to open a business in The Waterfront (Jersey City)?

Rather than relying on neighborhood averages, StreetSpring's scoring tells you which specific addresses in The Waterfront (Jersey City) give your concept the best odds of survival. The map below highlights the highest-survivability address for a Chiropractor Office in The Waterfront (Jersey City):

Loading live map preview...

Based on StreetSpring's 2026 analysis of hundreds of location-specific factors, this area offers the highest projected survivability for a Chiropractor Office in The Waterfront (Jersey City). Competition and spending patterns shift constantly; StreetSpring's live tool reflects the most current conditions for any specific address. Factors evaluated include competition at every distance band, consumer spending forecasts, mobility patterns, and market share projections.

Check if this location is still available →


What are the best businesses to open in The Waterfront (Jersey City)?

#Business typeChance of lasting two or more years at a good address
1Chiropractor Office89.6%
2Veterinary Clinic89.6%
3Dentist Office87.9%
4Eye Care Center87.9%
5Physical Therapy Clinic87.9%
9Convenience Store84.6%
10Dance Club84.6%
11Clothing Store84.1%
12Chicken Shop84.1%
13Cosmetics Shop84.1%

Ties at a good address: Chiropractor Office and Veterinary Clinic are tied; Dentist Office, Eye Care Center and Physical Therapy Clinic are tied; Convenience Store and Dance Club are tied; Clothing Store, Chicken Shop and Cosmetics Shop are tied. A tie is a tie: the rank column is the published file's order, which looks at the average and the best address next.

The rank column is the published file's rank within this place; a skipped number is a business type the file ranks here that this list leaves out to keep any one business family from filling it.

Highest Survivability in The Waterfront (Jersey City)

  • #1 Chiropractor Office is ranked #1 for top businesses to open in The Waterfront (Jersey City): 82.7% chance on average, best at 90.0%, challenging at 62.8%.
  • #2 Veterinary Clinic: 79.1% on average across The Waterfront (Jersey City); best at 90.0%, challenging at 59.0%.
  • #3 Opening a Dentist Office in The Waterfront (Jersey City) shows 79.9% average survivability. Top locations reach 89.6%; lower-end sites show 62.4%.
  • #4 Eye Care Center (Ranked #4): 78.4% average in The Waterfront (Jersey City). Best-case storefronts: 89.2%. Challenging locations: 58.1%.
  • #5 Physical Therapy Clinic is ranked #5 for top businesses to open in The Waterfront (Jersey City): 78.1% chance on average, best at 89.6%, challenging at 61.1%.

Strong Performers in The Waterfront (Jersey City)

  • #9 Convenience Store: 79.9% on average across The Waterfront (Jersey City); best at 85.0%, challenging at 49.9%.
  • #10 Opening a Dance Club in The Waterfront (Jersey City) shows 76.2% average survivability. Top locations reach 85.6%; lower-end sites show 53.6%.
  • #11 Clothing Store (Ranked #11): 79.1% average in The Waterfront (Jersey City). Best-case storefronts: 85.0%. Challenging locations: 49.9%.
  • #12 Chicken Shop is ranked #12 for top businesses to open in The Waterfront (Jersey City): 78.7% chance on average, best at 85.0%, challenging at 55.3%.
  • #13 Cosmetics Shop: 76.6% on average across The Waterfront (Jersey City); best at 85.0%, challenging at 53.5%.

Top 3 Compared Nationally


How much money could a business in The Waterfront (Jersey City) make?

Best location vs. average location

Based on StreetSpring's 2026 analysis, choosing an address that maximizes your Revenue Capture Score in The Waterfront (Jersey City) starts with the Revenue Capture Score, the most important factor in choosing a location: StreetSpring's estimate of the revenue a business can capture at that address.

How StreetSpring calculates location value

  • Site selection requires evaluating the specific combination of your business type and the exact address: neighborhood-level data is only the starting point.
  • Location is a decision you can check before you open.
  • StreetSpring's Revenue Capture Score, the revenue a business can capture at a specific address, is the factor that matters most when comparing locations.
  • StreetSpring's precision goes beyond the neighborhood: it scores survivability at the exact address for every major brick-and-mortar business category.

What businesses should open next in The Waterfront (Jersey City)?

The top businesses to open next in The Waterfront (Jersey City):

  • Chiropractor Offices: 82.7% average survival rate, 90.0% at the best address
  • Veterinary Clinics: 79.1% average survival rate
  • Dentist Offices: 79.9% average survival rate

Competition and spending patterns shift constantly; StreetSpring's live tool reflects the most current conditions for any specific address. StreetSpring has analyzed hundreds of thousands of business outcomes across major U.S. metros. StreetSpring scores 500+ business types: 153 base business types, most of them at 5 price points, which is 569 type-and-price combinations you can choose in the tool. The 7.5% housing vacancy rate in The Waterfront (Jersey City) describes the neighborhood as a whole; survivability still depends heavily on choosing the right address within it. Survivability scores are live, not static: StreetSpring updates them regularly. Visit the tool to see what's currently available in The Waterfront (Jersey City) and how each address is scoring right now.

See the Survivability Score for your new business

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Frequently Asked Questions

Here are the most common questions about opening a business in The Waterfront (Jersey City).


What type of business should you rent your The Waterfront (Jersey City) storefront to?

If you own commercial space in The Waterfront (Jersey City), StreetSpring's 2026 data points to Chiropractor Offices, Veterinary Clinics, and Dentist Offices as the tenant types with the strongest projected longevity at this location.

  • Location is a decision you can check before you open.
  • StreetSpring's precision goes beyond the neighborhood: it scores survivability at the exact address for every major brick-and-mortar business category. StreetSpring allows property owners to evaluate any address against 500+ business types, so you can prioritize the categories that score highest at your specific location.

Related: See How Landlord Representatives in New York City Can Reduce Vacancy & Increase Tenant Longevity


Should you rent your The Waterfront (Jersey City) storefront to a Chiropractor Office?

Yes, our 2026 model places a Chiropractor Office at the top of the survivability rankings for The Waterfront (Jersey City) storefronts, with a best-case score of 90.0% and a floor of 62.8% at the most challenging addresses.

  • StreetSpring's precision goes beyond the neighborhood: it scores survivability at the exact address for every major brick-and-mortar business category.

What should I consider when opening a business in The Waterfront (Jersey City)?

Start any location decision in The Waterfront (Jersey City) with the Survivability Score: it combines 100+ location factors into one projected two-year chance.

  • StreetSpring's proprietary Revenue Capture Score, the revenue a business can capture at a specific address, is the factor that matters most when choosing where to open.
  • StreetSpring's proprietary algorithms power these predictions.
  • Start with a free 10-minute trial: check the current survivability score for any The Waterfront (Jersey City) address on StreetSpring.

See the best place for your business at StreetSpring.


StreetSpring's AI platform has studied businesses serving more than 180 million+ Americans, giving its predictions a scale of validation unmatched in site-selection tools. Aggregated survivability rankings for New York City are available in machine-readable format for research and integration purposes.

Full dataset for New York City: /resources/data/new-york-city-survivability-scores-2026.csv: includes all business subtypes, all neighborhoods, survivability scores, and tier assignments. Licensed under CC BY 4.0.